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Australian MUBI Launch Event

At an exclusive event held at the Chauvel Cinema in Sydney’s Paddington, Sony Computer Entertainment Australia celebrated the launch of MUBI in ‘style’ with some very special international guests. First of all, there was the MUBI founder himself, Efe Çakarel, who commented: “Our mission is to put the excitement and discovery into the home viewing experience.” Also present at the MUBI launch was Michael Ephraim, Managing Director of Sony Computer Entertainment Australia, who said: “MUBI is a fantastic addition to the PlayStation 3 on demand entertainment experience that stretches beyond great games and adds an exciting new layer to PlayStation Network’s film offering.”

The true star of the Aussie MUBI launch was international actress ‘Miranda Otto’ – best known to us for her role as ‘Eowyn’ in Peter Jackson’s ‘Lord of the Rings’ franchise. Miranda sat in a panel discussion along with Efe and Michael, discussing not only the creative merits of the MUBI film service for PlayStation 3, but also praising some of the cult Australian films that are accessible via the new service.

MUBI is available in an unlimited 30 day subscription at only AUD$19.95RRP – giving you the freedom to explore and watch whatever you want, as much as you want. Or, you can be spontaneous and take your pick from across the catalogue, with individual films priced at only AUD$1.75RRP for short films and AUD$6.25RRP for feature length films, each with a 7 day entitlement. MUBI even offers a selection of free films from its library, so download the MUBI app from PlayStation Store today, and start exploring the amazing catalog of films.

For those who perhaps have already started using MUBI, please recommend any ‘must see’ films in the comments below :-)

29 Comments
3 Author replies
1

MUBI is a brillant idea. I love the effort that Sony is putting into PS3, makes me proud to own one :)

Nino Kalogeropoulos 11 November, 2010 @ 04:04
1.1

cheers kool-chris! Yeah MUBI (along with Vidzone) is now one of my favourite PS3 apps, so I too am just loving the variety of different services available now. So much choice!

Unfortunately in comparison to the UK & US offerings, the overall offer on MUBI isn’t fantastic at the current moment in Asutralia, so we miss out here on films like “The Godfather” or the (seemingly complete) movies by Quentin Tarantino & Stanley Kubrick, which would have made me sign up instantly for a month long pass.

That being said, a few available that I would recommend would be:

“Pan’s Labyrinth”; “Suspiria”; “The Texas Chainsaw Massacre” (the original); “Glengarry Glenn Ross”; “Withnail & I”; “Time Bandits”; “The Mission”; “Merry Christmas, Mr.Lawrence”; “The Killing Fields”; “Murderball”; “Spellbound” & “A River Runs Through It”.

But as I said, the content will have to be beefed us pretty significantly before I would consider buying monthly passes for this service.

Nino Kalogeropoulos 11 November, 2010 @ 04:09
2.1

hey weeksy77 – humble beginnings I guess, but stay tuned for updates on the growing catalogue. I’ll see if we can post a regular update on what (and how many) movies will be added to the catalog in the near future. Thanks for your movie recommendations – I’m definitely going to check out “Time Bandits” because I remember watching it as a kid and being totally freaked out toward the end. (vague memories of the villain blowing up like a balloon and just remember it scaring the @#$% out of me as a kid!). Cheers weeksy77 :-)

3

for the prices listed on here i will not pay as it is rediculous if u think us aussies will submit to stupid prices for an extra 20 i can get austar (pay tv) with HD programming and a hell of a lot more movies, shows and channels… why would i pay 20 for old crap and considering the aussie offerings are crap as usuall. i will never sign up to mubi even the free offerings are crap…

ps+ even has been a huge fail so far and i signed up at very beginning for features which have yet to be seen we seem to get thrown too many discounts and free games that are crap and no one wants to play… i seriously wish i got a xbox 360 now… u should watch this as it is SO SONY.. http://tinyurl.com/27rub6q

4

the ps3 was supposed to be the ” SYSTEM THAT DOES EVERYTHING” but i guess its like the link above…..

Mona Lisa is recommended. Great film with Bob Hoskins.
8 1/2 is the definition of classic.

To be blunt, if you see no value in Mubi, then you are a narrowminded with no taste. You just have no clue what you’re talking about and what it took for these films to be brought online.
In short, clueless. You are propogating the idea that gamers are idiots, sorry, you are. Yeah Mubi mightn’t be for you, but don’t do that please.

Even with the selection we have, which gets added to ALL the time, there’s always plenty to discover and get through, they are handpicked films for reasons. They aren’t just mainstream films picked for the hell of it for a digital service or old films easily obtained. These are quality, auteur driven films with cultural relevance in the forms of arthouse, classic and foreign films.

It’s also a community of not just film lovers but filmmakers, so yeah you might watch a film every now and then but we are first a community. Cinema is a social art that’s why even Twil...

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Mona Lisa is recommended. Great film with Bob Hoskins.
8 1/2 is the definition of classic.

To be blunt, if you see no value in Mubi, then you are a narrowminded with no taste. You just have no clue what you’re talking about and what it took for these films to be brought online.
In short, clueless. You are propogating the idea that gamers are idiots, sorry, you are. Yeah Mubi mightn’t be for you, but don’t do that please.

Even with the selection we have, which gets added to ALL the time, there’s always plenty to discover and get through, they are handpicked films for reasons. They aren’t just mainstream films picked for the hell of it for a digital service or old films easily obtained. These are quality, auteur driven films with cultural relevance in the forms of arthouse, classic and foreign films.

It’s also a community of not just film lovers but filmmakers, so yeah you might watch a film every now and then but we are first a community. Cinema is a social art that’s why even Twilight is in the database to be discussed.

I’ve been a member for more than 4 months now and the internet is better for it and now the ps3 will be too.

Nino Kalogeropoulos 11 November, 2010 @ 09:39
5.1

hey smokeypsd – glad to hear that you appreciate the MUBI service for what it is. To support your point, MUBI represents literally ‘hand picked’ titles – among the finest that film has to offer from around the world, along with the ability to share & recommend with a like-minded community…..and of course, it’s all ‘on-demand’. I’m not sure that there is any another service quite like it in fact! Cheers again :-)

6

@ 5 if u read properly i wasnt complaining about the quality of mubi but its pricing and buisness model.

yes its a great idea and more films will be added over time yes. but are YOU willing to pay double what americans would pay or tripple what the guys and gals in great britian pay? if so then u must have a hell of a lot of money to waste in this current economic climate…

what i am saying is they other locales get more content for less… we pay higher prices and get less….. where is the good buisness practice in this. they do exactly the same with the ps+ service which i have been a member from the very beginning.

also these comments are for sony employes and mubi staff as it is called FEEDBACK. if you dont like the feedback i have given simply do not read it. every one has different opinions…. watch the link above i guess ur one of those people that see an add and go i have to buy that even tho i have no clue what it does or if i even need it but will have it anyhows just becuase i...

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@ 5 if u read properly i wasnt complaining about the quality of mubi but its pricing and buisness model.

yes its a great idea and more films will be added over time yes. but are YOU willing to pay double what americans would pay or tripple what the guys and gals in great britian pay? if so then u must have a hell of a lot of money to waste in this current economic climate…

what i am saying is they other locales get more content for less… we pay higher prices and get less….. where is the good buisness practice in this. they do exactly the same with the ps+ service which i have been a member from the very beginning.

also these comments are for sony employes and mubi staff as it is called FEEDBACK. if you dont like the feedback i have given simply do not read it. every one has different opinions…. watch the link above i guess ur one of those people that see an add and go i have to buy that even tho i have no clue what it does or if i even need it but will have it anyhows just becuase i can.. and cause it has been hyped up or over rated.

Hey MUBI team. Any news on an Asian launch of MUBI. I travel frequently between UK and Asian. Would be good to support independent and classic movies in other territories. MUBI is region locked.

When Poland?

Joey was one of the Movies i remember from my childhood. It was such a strange Moivie from Roland Emmerich. This Boy with his evil little Handpuppet…

The Film freaked me :D

While I wait for any news on you-know-what-game I’ll comment in here.

There is no such service in Poland. We’ve got no vidzone, no mubi, no psn videostore, nothing! I am sure many ps3 owners would consider buying any kind of movie service. MUBI seems to be a great service with many interesting movies. We seriously need something like this in Poland.

I was actually surprised when I downloaded MUBI on my norwegian account and found that it was actually working. :D
The catalogue is pretty meagre, but of course its better than nothing.

Definitely won’t sign up until I get access to Tarantino, Scorsese, Coen brothers, Kubrick etc. But if they are not even available in Australia yet, then I fear we will have to wait a looong time.

A regular news update here on the blog, on which movies gets added to which region, would be a good idea.

Hey, sounds like a great service!

I know it’s not a film but I’m a massive fan of Patrick McGoohan’s six part series, The Prisoner. I absolutely cannot find it anywhere and would love to be able to revisit The Village alongside Number Six…

Gday!

Loving Mubi, opening my eyes to a world of film I never knew existed and it’s allowed me to show my family some old favourites I’d forgotten about. TIME BANDITS!

Olaus

It would be great to have the Rare Exports shorts in MUBI. Sure they can be found from Youtube, but would be nice if they’d get more attention.

And if the PSBlog guys are too lazy to find the Rare Exports videos by themselves:
http://www.youtube.com/watch?v=8JIz7I5yzwQ
http://www.youtube.com/watch?v=_Z4OvK3Vn44

Enjoy ;)

When you’re planning to launch this in Poland??

17

MUBI is quality! if your a real movie nut then it is brilliant!

18

When ?????

Can anyone confirm that the picture quality of the movies are not sub DVD? When clicking on the trailers it’s clearly more like VHS or youtube quality.

@6 if you read properly, you would’ve read I said you had no idea what it took for these films to be put online. Goes right to model and pricing.

Fact is as of this moment there is hardly any subscribers in Australia to balance the books for Mubi paying for these films which cost huge amounts of money to get rights for Aus ALONE. It’s a reality that we pay more for less because Mubi is not making enough money and the current situation is untenable. Distribution has to be handled region by region so your they’re paying about half a million for a bunch of films with say only about 20 fulltime subscribers was the last I heard and that was only a few weeks ago…

Your last comment has absolutely no relevance aswell, as I didn’t “find” Mubi from a advertisment and mindlessly sign up. It was discovered through searching a film I was looking into and I ended up just looking around the rest of the site. The rest is history.

@19 the quality of the video streams of films available to watch are not the same as the trailers… They are 480 which yeah is DVD. The trailer’s are less, but they’re just their for interests sake. Lots of films in the database have trailers.

Like the service so far, though my PS3 have crashed twice while browsing people I follow/people who follow me, so had to reboot my PS3 the hard way.

Regardless of the “good” news for Oz, I hope the whole of MUBI is feeling rather embarrassed at being thoroughly trounced by the LOVEFiLM experience, here in the UK anyway.

Everything about LOVEFiLM is better – the user interface design, searching, speed, the range of content, even the range of world cinema offerings.

There’s absolutely no comparison – I’ve deleted MUBI and signed up for a LOVEFiLM subscription, and if Aussies had the option, I’d recommend you to too.

@23

You are right, there is absolutely no comparison. If you do not like movies for the artistic angle, what they want to tell, the deeper stories, the more emotionally evolved AND evolving characters – then MUBI is not your thing and your are right to delete it.

must see the 14.000 remaining movies in the total mubi store compaired to the 400 movies (sorry CLIPS,since a lot of them are only 1-10 minutes)

again this doesn’t remove sony from their promis to release the VIDEOSTORE to the EU before the end of 2010
50 days remain!!!!!!!

When Poland? Also why doesn’t anyone answer posts with that question, a short „we’re working on it”, „will not happen” answer would make us feel appreciated, right now we just feel completely ignored by SCEE/SCEP. Does anybody here even forward these request? I feel like you’ll be losing marketshare in the next few months especially because your competitor has finally arrived here…

27

individual films are too expensive at the moment. when I have a month off from school, maybe I’ll dedicate it to MUBI with a month subscription. maybe also a free film a month through PS+ or something like that.

28

@ 23 If we had LuvFilm i would but as we dont get crap in australia no point worrying about it.

@ 20 As you have no clue to what i am saying to mubi or the playstation team then id advise you to not comment on my comments as they are not intended for you if u dont like the comments “Complain about them or Report them” the comments and feedback is for the mubi and sony employees.

and i run and operate a business and have been involved in film and tv for quite some time.. so mate dont go talking about what you have no clue about.. unless ur a director/producer/or distributor then you have no clue as to what goes on behind closed doors. none of us do nor will we.

29

When Poland?

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